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Wisconsin Rapids, Wisconsin, is in the heart of the state?and there's no place quite like it. Whether you're in town to visit "Cranberry Country" or to catch a water ski show, make the local Shoe Sensation, located in the Crossroads Center at 1000 E. Riverview Expressway, Suite 130, your first stop. Our team will be happy to help you find the perfect shoes for your Dairy State adventure. We have all the go-to brands, including HEYDUDE, Under Armour, Adidas, Fila, and more, so you're sure to find exactly what you're looking for.