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Delia Associates provides a full suite of services, all designed to accomplish two essential objectives that come with a sales & marketing VP's job: to help keep active customers engaged and coming back, and to continuously fill the pipeline with new and promising prospects. The company places heavy emphasis on brand development, because as Delia puts it, "Until you discover your unique identity, you're basically functioning as a ,Me, too.' company on some level." In addition to brand development, Delia Associates' integrated services include account management, advertising, public relations, direct marketing, web and many new forms of e-marketing. Because of the demanding schedules of so many of the sales & marketing VPs that Delia Associates works with, the agency has become quite accustomed to functioning at high levels with minimal direction. "Our clients wear many hats and have incredibly demanding schedules. That's why we've learned to execute with very little client input, sometimes not more than three words on a blackberry." And the effectiveness of aligning with the person, not the company, shows in the firm's ability to maintain long-standing relationships. Whereas the average agency-client relationship lasts three years, Delia Associates regularly maintains customer relationships of more than ten years. Delia believes that size and service are the two leading contributors to the duration of customer relationships. "A number of our current clients have come to us after finding dissatisfaction with larger or smaller agencies. Larger firms often do not view them as a big enough opportunity for high level creative and management personnel to get directly involved. So they often find their account being managed by a young and somewhat green account team. And at the other end of the spectrum, much smaller firms often don't have the range of resources or expertise to adequately provide all the services needed." Delia Associates conveniently fills the gap. The company is small enough for top creative and agency personnel to have direct input and influence on every account, and large enough to deliver the right resources to effectively run complex integrated campaigns. As Delia often refers to his company's size, "Not too big; not too small; just right."