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Joe Gilles, President and COOThe Wausau Depot: The golden anniversary of a multiline vision Fifty years ago, an ad campaign featuring a railroad depot began with a primary marketing objective to promote Wausau Insurance as a national, multiline insurer. The rest, as they say, is history. Today, as we celebrate the 50th anniversary of the historic campaign known as "The Wausau Story," we have more than 2,000 middle-market customers with multiline coverages, and the number goes higher every day. In 1954, our corporate leaders understood something that is just as relevant today. Although Wausau was known then primarily as a workers compensation carrier, they had a vision of a company that could do much more. We've come a long way since then. Today, we aim to meet every customer's need for property, general liability, commercial auto, excess/umbrella and workers compensation products and services. We call it Wausau TotalValue…the business proposition that makes us unique. But we're not resting on our laurels or our history. We're taking our expertise to the next level. In 2003, we transitioned to a new structure that strengthened our multiline appeal. The new structure features industry-specific and product line-specific underwriting, claim and loss prevention expertise. We've sharpened our focus to ensure you receive a level of expertise you will not find elsewhere. Over the years, various incarnations of the Wausau Depot have appeared in TV commercials, including a 30-year sponsorship of "60 Minutes," and hundreds of newspaper and magazine ads. The depot has even achieved pop culture status appearing twice as answers on the "Jeopardy!" game show and has drawn fond comments by TV talk-show host Regis Philbin.