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After nearly 70 years of proudly serving the Sioux City, Iowa community, the torch has been passed from one distinguished automotive family to another. In 2014 Vern Eide Motorcars took ownership of Condon Honda, rebranding the Honda dealership at Singing Hills Boulevard and South Lakeport Street as Vern Eide Honda Sioux City while also introducing Northwest Iowa and Northeastern Nebraska to the Eide Effect. What is the Eide Effect, you might ask? It is a company-wide philosophy of treating our customers, employees, and community as we ourselves would want to be treated. The Eide Effect is always on full display at each of our Vern Eide Motorcars dealerships ? from the sales staff to our service department.