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The Intro In October 2001, after over 60 years of continuous ownership, the Huisken family sold both Huisken Meats, Inc. and Trail's Best Snacks, Inc. in its entirety to Sara Lee Corp., a global consumer packaged goods company. Almost precisely one year later, in October 2002, the JNR holding company, owners of Rochester Meats acquired the Huisken patty processing business from Sara Lee. In August, 2007, the JNR holding company sold all its assets, including Huisken Meat Company and Rochester Meat Company to Branding Iron Holding Company which also owns Holten Meat Company.