Info

At Droz, our approach is focused and diverse. It originates with the unique vision of each client. It is from this center point that every element of a marketing campaign originates and takes shape. Together, we define strategies that capture who you are and what you do for your clients and prospects. These strategies are further defined and distilled into the core elements of your company's brand. Your brand -- the emotions and values embodied by your products and services -- are the foundation of the marketing campaigns we create for you at Droz. Every element of your marketing begins and ends with your brand. At each stage, we test, redefine and evaluate. And, we work with you at every stage in the process, helping you manage every impression given to your prospects and customers, from the time of first exposure, through trial use and service delivery. In the end, your customers become missionaries for your products or services. We partner with our clients to ensure that all branded materials are integrated and on target. Strategy to define goals, identify target audiences and develop tactics to reach them. Branding to articulate your message, visual identification and core value propositions. Design to create printed collateral materials, Web sites and direct marketing materials. Advertising to generate excitement and articulate your branding and positioning. Public Relations to encourage editorial and news coverage about your products and services.