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Founded in 1967, TVB was a pioneer in the Hong Kong TV industry and is presently the SAR's most prominent and successful provider of free-to-air television services. The company is a world leader in the production of Chinese language television programming and the distribution of this programming to Chinese audiences around the world. TVB operates pay-TV platforms in the US, Europe and Australia and licences and distributes its programming by various means in more than 30 countries.