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By 1956, the Company's 50th year, Bobrick offered a four-page, two-color catalog of soap dispensing equipment which was being sold throughout the United States, primarily in the sanitary supply market. In the late 1950's the Company undertook an emphasis on product expansion and development geared to the needs of the architectural and new construction markets. In 1959, Bobrick hired its first Architectural Representative - Lee Hanley of St. Louis, Missouri. The Hanley representative agency is still serving on the Bobrick sales team. In an effort to develop the best service organization for the construction market, Bobrick continued to add carefully selected Architectural Representatives, many with engineering and architectural degrees.