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DeskNet delivers a complete solution that enables you to automate your campaign workflows, and create highly customized materials and unique offers based on microsegmentation strategies. DeskNet's customers include one of the world's most respected credit card companies. The company uses the ContentWelder On-Demand Marketing application as a strategic technology to reduce the total cost of ownership of direct mail, dramatically slash production cycle times, and deliver on the company's microsegmentation strategy. The ContentWelder On-Demand Marketing application allows the company to create uniquely designed, fully compliant personalized communications on-demand. The company can easily access a common repository of content, allowing it to quickly launch highly individualized campaigns and respond with agility to market and business changes. Using the application, the company is:Reducing interest rate risk exposure and delivered offers with the most current interest rates. Responding quickly to marketing needs of the company's affinity groups and co-branding partners. Streamlining direct mail production time by more than 50 percent. Improving accuracy and reduced proofreading and compliance needs by replacing manual transcription with automated data pipes. Lowering package unit costs by more than five percent. Enabling the instant creation of direct mail documents for immediate adoption of new pricing strategies and features. ContentWelder On-Demand Marketing is delivering an outstanding ROI, as the company expects to realize 10X revenue growth over the initial investment in just five years.