Founded in 1977 and headquartered in New York, NY, Barry Leeds and Associates, Inc., is a leading marketing research and consulting firm. As the leader in supplying mystery shop and compliance testing to the financial industry, Barry Leeds and Associates, Inc., developed many of the research techniques that have become indispensable management tools to major organizations. The firm has served over 1600 banks, mortgage companies, investment/brokerage firms, insurance companies, and credit card organizations. The marketing research services provided by Barry Leeds and Associates are used by a variety of companies that need information and intelligence to make decisions, change behavior, or motivate performance.