Info

The Brand Relationship Group (BRG) is an independent, full-service direct response subsidiary of Bernstein-Rein, one of the largest privately held advertising agencies in the United States. The vision behind BRG is simple. We are committed to helping you acquire, retain and optimize the value of your customers by driving sales, growing relationships, and building brands, all at the same time. We are an agile, integrated group of cross-disciplined specialists in strategic planning and marketing, research, brand relationship management, data mining, database management and modeling, direct marketing, interactive marketing, media and creative. BRG provides your company a complete view of your brand relationship, encompassing all customer and brand touch points, involving all communications and sales channels. Our process continuously strengthens your brand relationships through interactive, personalized and value-added contacts that help you to consistently deliver on your brand promises. These brand relationships drive long-term loyalty and profitability. Using our discipline-neutral approach, we enable your company to present the right, uniform brand messages to customers and prospects no matter how you communicate with them, all seamlessly linked and integrated. Our approach delivers the right message to the right people at the right time via the right channels, and delivers powerful and measurable results for you.