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The MVL Group was formed in 1998 as a holding company to serve as an acquisition vehicle to consolidate data collection and full-service marketing research companies in the highly-fragmented custom marketing research industry. A majority of the MVL Group is owned by the largest business development company in the US, Washington, DC- based Allied Capital Corporation. MVL operates three divisions (Full-Service, Online, and Data Collection) that encompass all aspects within the marketing research industry. Full-Service is currently comprised of Nanuet, NY- based Target Research Group and Cincinnati, OH based- Marketing Research Services, Inc. (MRSI). Data Collection encompasses Quick Test/Heakin - the largest mall-based data collection network; and two telephone collection entities comprised of Discovery Research Group & PhoneBase Research based in Salt Lake City, UT and Ft. Collins, CO respectively. MVL's latest, and most exciting offering, is Carbonview. This internet-centric data collection organization is able to utilize its synergistic relationship with other MVL Group companies to build an authenticated panel database thus ensuring data integrity within the industry's newest data collection outlet. For all your marketing research needs the MVL Group is the foundation for informed decision making.