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Launched in October 1999, iWon is the 5th most trafficked site on the Internet (Nielsen//NetRatings, February 2001). iWon also ranks as the most loyal portal on the Web, consistently placing first in days visited per month, unique pages viewed per month and minutes spent per person per month (Media Metrix, February 2001). In addition, iWon has led all portals in user satisfaction for three consecutive quarters (NPD Search and Portal Tracking Study, June/November/March 2000-2001). In November 2000, iWon was featured as a Marketer of the Next Generation by BrandWeek and in December 2000, was named one of the best "dot-com ideas for 2000" by the Associated Press. iWon has built an award-winning search, ranking #1 in advanced search on the Internet (Search Engine Showdown, July 2000), and provides content from more than 120 leading partners such as Associated Press, CBS, Inktomi, Standard & Poor's Comstock, Reuters, TheStreet.com, Travelocity, and WeatherNews Inc. As an added incentive, iWon gives away $10,000 a day, $1 million a month and a chance to win up to $25 million on Tax Day. By simply using the site to search the Web, check email, go shopping, read the news, or perform other regular Internet activities, iWon users earn entries into the daily, monthly and annual cash giveaways. iWon Cash Points, like iWon entries, are accumulated for virtually everything users do on the site. Users can apply iWon Cash Points toward deep discounts in the iWon Rewards Store. To date, iWon has selected more than 190,000 winners and has given away more than $35 million in cash prizes.