AmberWatch Foundation is dedicated to child and family safety. The AmberWatch Foundation's mission is To keep kids safe. With your help, AmberWatch Foundation provides critical free-of-charge services to parents in your neighborhood. AmberWatch Alert serves as the preemptive compliment to the well-known and successful AMBER Alert program, whereas while an AMBER alert is issued after a child has already been abducted, AmberWatch Alerts are a means of preventing such child abductions from ever occurring in the first place. Our Be Safe! Education Program is a three-pronged approach to arming children against child abductors. AmberWatch Recommended provides a credible third-party verification system for family-safety products, services, and educational programs. AmberWatch TV is an interactive, on-demand cable television channel designed to help parents and caregivers make safe and healthy choices for our most precious resource: Our children.