Info

The mission of Quixote Group is to help our clients build and grow their brands by developing, communicating and demonstrating their strategic value to target audiences. As a research-centric organization, we explore the rational and emotional connections that customers make with our clients' products and services to create greater interest, preference and loyalty to their brands - thus resulting in sustainable growth. We share in our clients' passion for their industries, creating lasting relationships based on mutual respect and focused on a shared commitment to measurable goals and business objectives. Quixote Group provides the following services: Public relations strategy and execution Brand strategy and positioning development Market research , focus groups; Internet surveys Consumer and trade promotion development and execution Collateral development and production