Info

Since 1974, InterMedia Advertising has been a leading innovator in the world of Direct Response and General Market Advertising. Sydney Yallen and Robert Yallen, a well-known father-son combo, have transformed Direct Response Advertising and General Market Advertising into a finely-tuned, high performance engine. Our Creative and Marketing Departments excel at creating brand imagery and compelling messages that motivate the consumer in every medium. Our Creative Strategy starts with the development of the Brand Print that is the pivotal point in the journey of creating brand believers - making our clients' brand stand high above the competition for generations to come. InterMedia was one of the first agencies to use Direct Response as a key element of retail campaigns. InterMedia's innovative uses of direct response media vehicles, creative executions, and sophisticated planning have given its clients the edge to succeed in today's highly competitive retail and direct response markets. Through highly sophisticated media planning, InterMedia maintains both the integrity of its direct response programs while maximizing retail sell-through.