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DeHavilland Associates offers a variety of free resources on education outreach, including:White papers and reports - Our Knowledge Center offers several white papers and original reports to help you plan, manage, and evaluate your work with schools and districtsThe DeHavilland Blog - Brett Pawlowski's blog on education, emphasizing stakeholder engagement and reform Business/Education Partnership Forum - A clearinghouse for business and education leaders interested in building effective partnerships DeHavilland Associates serves as an analyst, advisor, and advocate for its clients. The company takes stock of our clients' interests, identifies appropriate opportunities within the education space, and constructs outreach solutions that speak to our clients' self-interest while meeting real education system needs. The company was founded by Brett Pawlowski, who worked in education outreach for six years as Vice President of Strategic Services with Topics Education, where he handled market analysis and planning, constructed outreach programs, and built effective measurement-driven marketing campaigns. He is a published and recognized voice in the field of education outreach. Brett works with a growing network of researchers, PR practitioners, consultants, and other market experts to make sure that each project has the right people - professionals with direct experience appropriate to the job - to drive results for DeHavilland's clients. By building and leveraging this network, and by continually identifying and exploring new sources of industry information and insight, DeHavilland Associates strives to offer the kind of expertise highlighted by David Weinberger in The Cluetrain Manifesto:" ... with today's huge increase in the amount of information, you can be an expert only in something sliced so thin that often it's trivial. Increasingly, a useful expert is not someone with all the answers but someone who knows where to find answers. The new experts have value not by centralizing information and control but by being great 'pointers' to other people and to useful, current information."