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BulletProof Marketing, Inc is an Internet Marketing consulting company founded by Michael Rasmussen in 2001. Its core business is in offering businesses and marketers effective marketing strategies and tips on internet marketing, web site promotion, e-commerce, business automation, offline marketing and more. Its focus is in showing businesses how to effectively market and promote their business, product, or service on the Internet. BulletProof Marketing, Inc has developed affiliate recruiting tools and search engine marketing software that enables it to generate immediate revenue for its clients. It also helps customers design or improve their websites, track key metrics, and maximize their profit potential through web site optimization. Since founding the company, Michael has preached and executed on the low-cost high-gain method of internet marketing. He's formed valuable partnerships and assembled a team marketing professionals and turned his small home based business into a money making enterprise.