Info

Compass Marketing was founded in 1998 by John White, Chairman & CEO. John worked for both small and large brokerage firms, and noticed that consumer product sales in the regular classes of trade were either stagnant or declining, while, Alternate Channels, such as Staples, Home Depot, Linens ,n Things, and others were growing at unprecedented rates in the industry. John reviewed an industry study showing single family income disappearing and suggesting that away from home consumption would continue to increase as both parents worked. He recognized that people's time was getting more valuable, they were often on the go, and wanted things when, where, and how they needed them. John had the vision to focus on that premise and developed Compass Marketing, to strategically guide manufacturers and retailers in these channels and to capitalize on the changing marketplace. Ralph Panebianco, a former President of Acosta, and an extremely successful and experienced professional in the brokerage industry, saw what John was doing, realized the tremendous opportunity, and joined Compass Marketing in 2004. Today, as President of Compass, Ralph leads a distinguished team of top sales representatives. The Compass team prides itself on recruiting the very best employees, and fostering an environment for them to grow in both personal and business relationships.