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The Cheesecake Factory Incorporated operated 139 upscale, full-service, casual dining restaurants under The Cheesecake Factory mark in 34 states and the District of Columbia. The Company operated 13 upscale, full-service, casual dining restaurants under the Grand Lux Cafe mark in nine states, and a self-service, limited menu express foodservice operation under The Cheesecake Factory Express mark inside the DisneyQuest family entertainment center in Orlando, Florida. It operated bakery production facilities in Calabasas Hills, California and Rocky Mount, North Carolina that produce baked desserts and other products for its restaurants and for other foodservice operators, retailers and distributors. The Company also licensed two bakery cafes under The Cheesecake Factory Bakery Cafe mark to another foodservice operator. The Cheesecake Factory is an upscale casual dining concept that offers approximately 200 menu items.(Source: 10-K)